Android Is Huge. But Here’s Why Developers Keep Favoring Apple | Business Insider

Android Is Huge. But Here’s Why Developers Keep Favoring Apple; ; reporter; In Business Insider; 2014-04-03.

tl;dr => only poor people have Android; rich people have Apple gear.

Mentions

  • Share of visits to e-commerce sites from tablets
    • iPad: 87%
    • Android: 11%
  • Average order value from tablets
    • iPad: $155
    • Android: $110
  • Share of visits to e-commerce sites from phones
    • iPhone: 60%
    • Android: 39%
  • Average order value from phones
    • iPhone: $126
    • Android: $136
  • Only on phones do Android users spend more.
  • Colorful
    • iPad users spend — $155 on 87% of visits
      colorful: Apple users do their shopping on iPad; only use their phones for the loose-change stuff.
    • An Android user is worth 1/4 of an iOS user

Actualities

chart of the day ios android monetization gap

Android Apple

Android iphonesan francisco iphone android appleAndroid Apple

Via: backfill