The Future as a Way of Life: Alvin Toffler’s Unfinished Business | Marina Gorbis

Marina Gorbis (IFTF); The Future as a Way of Life: Alvin Toffler’s Unfinished Business; In Her Blog on Medium; 2016-07-14 ← thefutureisawayoflife

Marina Gorbis

Mentions

  • midway into the piece, a generalized a apology towards class structure & privilege.
    <quote>yep, most were white men and the field is still heavily dominated by them</quote>
  • Office of Technology Assessment, closed in 1995
  • Toffler’s proposal
    Foresight Department led by a Secretary of the Future
    <ahem>sounds very Central Planning oriented</ahem>
  • . Institute for the Future
    • 1977, a workshop, gun control (or its inverse)
  • Tessa Finlev
  • Silicon Valley Culture
    • Uber
  • East Coast progressive culture
    • Platform Cooperativism movement
  • Institute for the Future (IFTF)
  • Affect
    • awe
    • awe → expanded perception of time (when “time stood still”)
    • Urgent Optimizm, attributed to Jane McGonigal,
    • volunteerism
  • T-shaped people
    • Deep in some area
    • Broad (but shallow) in the rest
  • Forecasters (are, do)
    • historians
    • sensemaking
      (the “sense-making” of Dervin, Russell, Stefick, Pirolli, Card, Weick?)
  • Futures Thinking
    • Design Thinking
    • Systems Thinking

Quotes

  • “Future Shock,” due to Alvin Toffler
  • “The future is already here — it’s just not evenly distributed,”  attributed to William Gibson
  • ergo
    The future shock is already here — it’s just not evenly distributed,”  attributed to Marina Gorbis
  • “The best way to predict the future is to invent it,” attributed Alan Kay.

Who

  • Paul Baran(deceased 2011-03-26), credited as a “futurist”
    • RAND Corporation
    • ARPA
    • Co-founder, Institute for the Future (IFTF)
  • Chuck Darrah
  • Douglas Engelbart (deceased 2013-07-03), credited as a “futurist”
  • Jan English-Lueck
  • Tessa Finlev, IFTF
  • William Gibson
  • Marina Gorbis
  • Olaf Helmer(deceased, 2011-04-11), credited as a “futurist”
    • RAND Corporation
    • DELPHI forecasting
    • Co-founder, Institute for the Future (IFTF)
    • Pressor of Futuristics, B.School, USC
  • Alan Kay
  • Kevin Kelly
    • founding executive editor, WIRED
    • co-founder of The Long Now Foundation.
    • The Inevitable
    • Book output back into 1994.
  • Jane McGonigal, IFTF
    • game researcher
    • game designer
    • aphorism “Urgent Optimism”
  • Marshall McLuhan
  • Howard Rheingold
  • Alvin Toffler (deceased, 2016-06-27).
  • Nicolas Weidinger, IFTF

Argot

  • signals → <quote>everyday examples of the future in the present and they are everywhere in Silicon Valley</quote>
  • socialstructing → a neologism of Marina Gorbis (i.e. social structuring).

Referenced

  • Jan English-Lueck, Chuck Darrah; Cultures@SiliconValley; Stanford University Press
    • Second Edition; 2017-08-23; 256 pages; Amazon:1503600238: $85.00 (preorder only)
    • First Edition; 2002-03-29; 201 pages; Amazon:0804744297; paper: $5+SHT.
  • Marina Gorbis; Nature of the Future; Free Press; 2013-04-09; 256 pages; Amazon:1451641184: Kindle: $14, paper: $6+SHT.
  • Kevin Kelly; The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future; Viking (1st edition), Penguin Books; 2016-06-07; 336 pages; Amazon:0143110373: Kindle: $14, paper: $7+SHT.
  • Alvin Toffler
  • Nicholas Weidinger (IFTF), “Futures Thinking is the New Design Thinking,” In Their Blog, 2014-03-14

Salad

  • social media
  • “software eats” (people’s jobs)
  • loosely organized (networks of …)
  • loss of trust (in institutions)
  • makers of the future
  • Silicon Valley
  • startup
  • founder
  • incubator
  • research outfit
  • venture capitalist
  • vision
  • bubble
  • revolutionary transformation
  • disruption
  • exponential
  • social media
  • Peacebuilding
  • Platform Cooperativism (movement) is East Coast thinking
  • Uber
  • East Coast (contra West Coast)
  • communities
  • directions of technologies
  • progressive thinkiers (activists)
  • signals
  • Google
  • self-driving car
  • awe
  • expanded perception of time
  • volunteerism
  • choosing experiences over material objects
  • life satisfaction
  • Urgent Optimism, of McGonigal
  • media theory (meda theorist, Howard Rheingold)
  • IBM
  • T-shaped people

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